DeLeon Insight- September 2025 Cover Page

The Magic of the DeLeon Business Model—the Buyer’s Side

Silicon Valley thrives by disrupting and improving inefficient industries, and it has created many game-changing business models along the way. Yet in the epicenter of the world’s innovation, the practice of purchasing real estate had remained relatively…

Housing vs Stocks: Why Silicon Valley Housing has been a More Profitable Investment

Having traveled the world as a real estate nerd, I always study the real estate market and tax structure of any country I visit. I have found that no government subsidizes homeownership as much as the United States. Two of the great benefits enjoyed by…

In San Francisco’s Bidding Wars, Home Prices Go Ballistic

WSJ: In San Francisco’s Bidding Wars, Home Prices Go Ballistic -  August 27, 2015 In San Francisco’s Bidding Wars, Home Prices Go Ballistic In the San Francisco Bay Area’s hot real-estate market, the question for many sellers isn’t whether…

The Downside to Live Offer Presentations

In this hot Sellers’ market, multiple offers and above-asking bids are common. In fact, it is not unusual for a home to receive ten or more offers. Naturally, agents who are representing Buyers like the opportunity to present their clients’ offers…

Buying Real Estate Sight Unseen

The world is getting smaller and technology is getting better. It is no surprise then that the Silicon Valley real estate market has seen an increase in the number of people who are buying homes without personally visiting the properties. There are two…

Vacation Areas Poised for Strong Real Estate Appreciation

Over the past year or so, there has been a marked increase in people selling their Bay Area homes and moving to certain easily accessible get-a-way locations. In addition to offering a refreshing change of pace, many of these areas also offer a tempting…

“Affordable” Housing Options

With housing prices at an astronomical high, many young Bay Area couples have found themselves “priced out” of the neighborhoods in which they would like to raise their families. Though a couple may have two strong salaries and are able to scrape…

Tax Concerns Contribute to Housing Inventory Shortage

Between the demands of the federal government and the State of California, the “Tax Man” has played a key role in the current housing shortage in Silicon Valley. Although area real estate has been a remarkably good investment over the past 30 years,…

CNBC – New money pours into California wine country

CNBC -  July 31, 2015 Sonoma County luxury homes have increased almost 90% year over year in terms of their value.  According to Ken DeLeon of DeLeon Realty, this market is the second home dsitination of those who have already made purchases in…

The Impact of Foreign Investment on the Silicon Valley Real Estate Market

The confluence of a vibrant economy, ideal climate, and intellectual capital draws people to Silicon Valley from around the world. This melding of cultures, ideas, and approaches only serves to intensify the appeal of this area. As the demographic profile…