HARKER, PALO ALTO
DeLeon Realty took over this listing after the property sat on the market for more than four months with two price drops. Armed with an aggressive marketing campaign that drew attention to the high-end home automation, and an attractive list price, the property ultimately sold in nine days at $7.06 million, which was even more than the previous agent’s list price.
DeLeon Difference: Careful attention to sought-after features and aggressive marketing sold the home at a higher price than our competitor.
CAMINO HERMOSO DRIVE, LOS ALTOS HILLS
Tucked away atop a winding road, this 3 bedroom, ranch-style home in Los Altos Hills had its challenges of being remote. With a tailored marketing strategy, Michael expanded the buyer pool by marketing the listing to the Palo Alto area, where large lots with expansive views were harder to come by.
DeLeon Difference: This strategy drew hundreds of potential buyers up the hill, attracted 16 offers, and sold the home in nine days for more than $1.25 million over the list price.
BRIARWOOD, PALO ALTO
This stylishly updated South Palo Alto home broke the neighborhood record when it sold on its first week for $3.25 million with 23 offers.
DeLeon Difference: Our ability to expand the market via aggressive marketing to the Chinese community, Indian community and Mountain View, brought in far more offers than just those buyers who focused mainly on South Palo Alto.
WATKINS, ATHERTON
This partially updated traditional home sat on a fairly busy road. Although we initially had no offers on offer date, Michael was able to redirect an agent who had lost out on one of our Palo Alto listings, which received 23 offers, to this Atherton home. The property ultimately sold at a great price with a quick close.
DeLeon Difference: Enhanced market knowledge from personally handling over 100 listings per year gives Michael the ability to know which buyers are currently on the market and how to move them to a property in a town, which the buyers may not have been considering.
LOUIS ROAD, PALO ALTO
This charming South Palo Alto home, which was on a moderately busy road with only 1,300 sq. ft., was on the market for only nine days. The property ultimately sold for more than $3 million at around $2,300 per sq. ft.
DeLeon Difference: The DeLeon Team’s expert preparation and marketing attracted abundant traffic, accumulating 17 offers in total.
ALMOND AVENUE, LOS ALTOS
An investor purchased this home after it did not receive any offers when listed by another agent at $2.52 million. At our team’s direction, the seller invested approximately $300 thousand into home improvements and immediately listed the home for less than what the seller had paid for it. As a result of our aggressive marketing, we brought in multiple offers and sold it for $3.5 million, well in excess of the $3.2 million that the seller was targeting.
DeLeon Difference: Strategic improvement recommended by our interior designer, and a creative pricing strategy brought about a $1 million dollar enhancement in value based on $300 thousand of investment.