DeLeon Insight- September 2025 Cover Page

The DeLeon Insight – September 2025



Inman Connect 2017: Protecting Ourselves From Power Shifts in Real Estate

The pros predict we'll be working in an increasingly polarized industry The real estate industry is going to become more polarized, with discount brokerages at one end and luxury, high-service brokerages at the other. This prediction came from the…

Silicon Valley: World Leader in Innovation

By Ken DeLeon, ESQ | Founder I was invited to an international real estate conference in South America to discuss what factors led to Silicon Valley’s rise, and how it consistently reinvents itself through continual innovation. This article explores…

Inman News: Network effects are the only way to future-proof brokerages

  A key Silicon Valley lesson that all brokers must learn What exactly is a network effect? Simply defined, a business enjoys a network effect when every additional customer or user increases the overall value of its product or service. Many…

San Francisco Bay Area: America’s Second City

New York City is consistently viewed as the preeminent city in America, and arguably the world. However, the title of “Second City” has been more fluid, in flux from as early as 1890. Chicago was originally dubbed the Second City to illustrate its status in America. When Los Angeles surpassed Chicago in population in 1984, the informal title of Second City transferred to Los Angeles.

DeLeon Realty’s Most Significant Innovation Yet

We formed DeLeon Realty with the belief that there was a better way to sell real estate and, in doing so, a better way to build a real estate company. We have raised the client experience through offering significantly elevated marketing for our listings; employing exceptionally well-educated and well-trained agents

DeLeon Realty Announces Its One-Year Home Maintenance Service

The DeLeon Insight January 2017 Issue By Michael Repka, Esq., DeLeon Realty CEO When buying or selling a home, it has always been important to select the right Realtor®. However, the home itself usually remains the same, irrespective of which agent…

The DeLeon Team Expands Its International Marketing to the Indian Community

  The confluence of a vibrant economy, ideal climate, and intellectual capital draw people to Silicon Valley from around the world. This melding of cultures, ideas, and approaches only serves to intensify the appeal of this area. As the demographic…

Design Tech High School Relocating to Oracle’s Redwood Shores Campus

During the Oracle OpenWorld 2015 Conference, Oracle CEO Safra Catz stated, “Seventeen years ago, Larry Ellison told me that he’d love to have a school where students learn to think. Our support of d.tech [Design Tech High School] reflects Larry’s…

Facebook’s Effect on the Appreciation of Menlo Park Housing

The Menlo Park housing market has been fairly consistently experiencing double-digit annual appreciation rates since 2011, as well as an astounding 69 percent overall appreciation since 2011. This should come as no surprise as the marked increase in housing…

What Exactly Is DeLeon? A Man? A Team? A Brokerage?

There is a bit of a controversy in the real estate community. Many wonder whether it is fair to compare the DeLeon Team to the individual agents or small teams of two or three agents and a couple of assistants. Simply put, the DeLeon Team is unique unto…