A Study in Appreciation: Palo Alto’s High-End Neighborhoods

DeLeon Insight - January 1, 2016 Ken DeLeon, Esq., DeLeon Realty Founder While a rising tide may lift all boats, not all boats are suitable for a long-term voyage. Over the past few years Silicon Valley has enjoyed a rapidly appreciating real…

How to Choose Paint Colors for Your Home

When redecorating your home, one of the most important decisions is choosing paint colors. Painting is a quick and reasonable way to give old rooms a fresh, new look. However, you must be careful to match colors with your home’s style and decorations,…

How the Real Estate Industry Works

As the real estate market heats up and commission checks continue to grow, people often wonder how the real estate industry works. This curiosity may stem from interest in a career move or surprise over the size of the commission checks in Silicon Valley—either…

Resolving Real Estate Disputes

Most real estate transactions close without a hitch. Agents on both sides explain the rights and responsibilities to their clients, and everyone does as required and expected. By and large, agents are competent and thorough, and buyers and sellers are…

Marketing Your Home in the 21st Century

Silicon Valley is the home of both technology and innovation. Businesses and consumers now expect more than the status quo in nearly every aspect of their lives, and this is no different with regard to the home-buying and home-selling processes. There…

Los Gatos, Saratoga: Luxury summit peeks into lifestyles of ultra-high end buyers

The summit on luxury homes and high-end buyers brought over 100 real estate professionals to the Rosewood Hotel in Menlo Park last month, where they listened to top producers explain how they market to the ultra-affluent across the globe. The panel of…

Ken DeLeon Come for the real estate stay for the slick dance moves

Birthplace: Fort Lauderdale, Florida Residence: Palo Alto Age: 42 Family: Married, four children Education: Math and economics, U.C. Santa Barbara; U.C. Berkeley School of Law Career trajectory: Wilson Sonsini, Coldwell Banker, Keller Williams, DeLeon…

CNBC – New money pours into California wine country

CNBC -  July 31, 2015 Sonoma County luxury homes have increased almost 90% year over year in terms of their value.  According to Ken DeLeon of DeLeon Realty, this market is the second home dsitination of those who have already made purchases in…

DeLeon Realty Celebrates a Record-Breaking Year

For the DeLeon team, 2014 was a phenomenal year. Our sales soared 65% to approximately $559 million—a number never achieved by any Northern California Realtor® or team. In fact, our team’s sales volume exceeds all but a few local brokerage offices,…

Efficiency Drives the Blueprints for DeLeon

Throughout my entire life I have been drawn to efficiency. While I enjoyed all of my Mathematics and Economics classes, my favorite class was Operations Research. A simple summary of Operations Research is that it uses mathematical algorithms to find…