Best of Both Worlds

By Ken DeLeon | Founder When Amazon’s purchase of Whole Foods Market recently made headlines, I was reminded of my desire for a combination of the quality of Whole Foods with the pricing of Trader Joe’s. That wish may be granted due to the aforementioned…

Guidelines to Marketing Selling-Points

By Sarah Last | Copywriter Often, when many people tell the same story, it will change slightly each time it’s told. The same holds true for a home. Each buyer who steps through the front door will see the home a little differently than the previous…

Summer Splash: Buy a Home Before the New School Year

By Michael Repka, ESQ. | CEO & General Counsel Buyers often say they would like to purchase a home over the summer and settle in before the new school year starts. Nevertheless, the majority of listings are brought onto the market during two…

One Less Thing to Worry About With Our One-Year Maintenance Plan

When buying or selling a home, it has always been important to select the right Realtor®. However, the home itself usually remains the same, irrespective of which agent represented the property. That has all changed with the introduction of the DeLeon…

Infographic: How Brokerages Handle In-House Deals

Going forward, DeLeon Realty will not take commission from both sides of the same transaction. If any DeLeon Realty agent represents a buyer on any DeLeon Realty listing, then we will waive 100 percent of the buyer-side commission.* This policy…

Why Open Houses Are Useful

BY: MICHAEL REPKA, ESQ. | CEO & GENERAL COUNSEL Sellers often ask me whether they should hold open houses and, if so, how often? What I have found is that some sellers are too quick to dismiss this powerful tool, while others overestimate their…

Show Me The Money: How to Finance Your Home Purchase and Compete with All-Cash Deals

by David Hall, Menlo Park, Stanford, and Palo Alto Specialist Home sales in Silicon Valley continue to be fast-paced and competitive with multiple offers and quick closings being the norm. Buyers who need to finance their home purchases…