DeLeon Insight- September 2025 Cover Page

The DeLeon Insight – September 2025



Exclusive Photography

By Anthony Halawa DeLeon Realty breaks the business mold, yet again, by employing staff photographers. Lead photographer Anthony Halawa brings a unique blend of talent and experience to his role. A strong visual aesthetic, Fine Arts Degree, and…

Eight Things That Make DeLeon Different

By Michael Repka, Esq. 1) We never take money from both sides of any transaction Most brokerages, and even many individual agents, take money from both sides of the same transaction when they have the opportunity. While some try to characterize…

Seminar 8/15: Selling a Home in a Down Market

The Hidden Dangers of “Off-MLS” or “Pocket” Listings

By Michael Repka, C.E.O. & General Counsel, DeLeon Realty Last year, 2018, was the first year that the Deleon Team was number one in Menlo Park. We also outsold all other agents and teams in Portola Valley for the first time. Although we are consistently…

Spring Bloom 2019: Springtime Real Estate Listings

Ready to make a big change in 2019? Spring is the hottest time of the year for house hunting with a surge of beautiful new homes hitting the market. Here at DeLeon Realty, we're gearing up to list over 30 brand new properties across Silicon Valley…

Silicon Valley’s New Icon: Apple Park Campus

By Michelle Lee, DeLeon Marketing Dept Driving down from San Francisco to San Jose only takes an hour, but you’ll pass some of the world’s most influential company headquarters along the way. From famous Facebook in Menlo Park and Google in…

Copywriting 101: How to Write Effective Ad Copy

By Michelle Lee Beautiful bedrooms, sun-lit spaces, gleaming floors, sparkling appliances, and glamorous finishes fill this stunning home that you’re sure to love… How many times have you read those phrases before? And what are they really telling…

LPS Shanghai 2018: Returning This Winter

Open House Liability: The Risk and Benefits of Open Houses

By Audrey Sun Although I have been with DeLeon Realty for over four years, I still remember my time as an independent contractor agent working at a big brokerage. At my old firm there was always a push for open houses. However, much of what I heard…

Seminar 8/23: Steps to Maximize Your Real Estate Sales Price